aiapp.dev
Services01 · brand-strategy

AI Strategy & Consulting

Identify the highest-leverage AI opportunities and a roadmap to ship them.

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[ Overview ]

We help companies turn AI ambition into a hard-edged plan — opportunity mapping, use-case prioritization, architecture and a roadmap leadership can fund and ship.

[ Problem → Solution ]

The problem

What usually breaks

  • Messaging shifts every deck; no two team members pitch the same way.
  • Identity looks dated next to category leaders.
  • Founders feel the brand but can't operationalize it across teams.
  • Launches lose 30–60% of their potential reach to weak narrative.
Our solution

How we fix it

  • A documented strategy: audience, positioning, narrative, voice.
  • An identity system production teams can build with on day one.
  • Messaging frameworks for product, marketing and sales — same source of truth.
  • Launch-ready assets so the new brand ships, not waits in Figma.

[ What we do ]

The scope, made concrete.

Audience & category research

01

Quant + qual to find where you can credibly win.

Positioning & narrative

02

One-line story plus the messaging house behind it.

Verbal identity & voice

03

Tone, lexicon and writing principles your team can apply.

Visual identity system

04

Logo, type, color, motion — designed as a system, not a logo.

Launch playbook

05

Rollout plan across product, web, social and sales collateral.

[ Case studies ]

Outcomes we've shipped.

Client · Northbound
+48% brand recall in 6 months

Repositioning of a B2B fintech ahead of Series C.

Client · Lumen Health
2.3× inbound demo requests

New narrative + identity for a clinical AI platform.

Client · Plotter
Acquired by a public SaaS in 9 months

Brand sharpening that made the company legible to acquirers.

[ Process ]

How we ship this engagement.

  1. Step 01

    Discovery

    Stakeholder, customer and competitive interviews.

  2. Step 02

    Strategy

    Positioning, narrative and architecture aligned with leadership.

  3. Step 03

    Identity

    Visual + verbal system designed against the strategy.

  4. Step 04

    Rollout

    Production-ready assets and a 90-day launch plan.

[ Investment ]

Engagements start from 2,500 credits.
Custom pricing once scope is clear.

See credit pricing →

Ready to scale
your business?

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